We hosted a social media panel featuring experts from the Office of Communications & Marketing on Monday, July 23, at 2:00p.m. in Room 201 of the Haslam Business Building. We discussed strategies, best practices, lessons learned, resources, tips, tricks, jargon, and more. There was a great turnout, and a good discussion following the panel presentation. The video link in the box to the right will allow you to view the entire presentation, from introductory remarks to Q&A.
We also assigned a bit of “homework” for those of you currently using social media for your unit communications. We’d like to assemble a university-wide social media “directory” to be housed on the communications.utk.edu website. This directory will serve as a central resource to connect folks (internally and externally) with the many social media efforts here on campus. If you are currently responsible for a UT-related social media outlet, or work with someone who is, please send a list of your outlets, URLs, and the name and contact information for the responsible party to email@example.com. We’ve gotten a lot of great response already, and thanks for that!
Social media outlets include (but are not limited to):
As promised, here’s a link to our Social Media Best Practices Guide. Use it to line the “puppy’s” box!